Dragonpass, a global provider of airport services with access to over 1,400 airport lounges and travel benefits across 140 countries, has partnered with Gennius XYZ, a global loyalty technology provider, enabled by financial institutions worldwide from Latin America to the Middle East.
The collaboration introduces an integrated solution allowing banks to offer their customers the ability to redeem, not for the usual vouchers or cashback but reward points for airport lounge access, security fast-track services, and exclusive dining privileges at over 100 airports.
As international travel continues its upward trajectory—expected to exceed pre-pandemic levels with more than 1.5 billion cross-border trips by the end of 2025— As more travelers return to the skies—whether for business, leisure, or blended “bleisure” trips—demand for premium airport experiences has surged. Passengers demand for comfort and convenience at airports has grown in parallel. Airport lounge visits are up 48% year-over-year, indicating travelers are prioritizing space, quiet, and comfort, convenience.
Through this partnership, banks leveraging Gennius XYZ’s digital engagement platform can provide seamless access to Dragonpass benefits worldwide. Bank’s customers can convert accumulated points into real-world travel experiences without needing third-party apps or complex redemption processes directly on Gennius’s digital engagement platform.
“The growth in global travel brings with it a shift in expectations,”
said Colin Watson, SVP at Dragonpass.
“More travelers are looking for stress-free airport experiences, and our partnership with Gennius XYZ, we can extend our premium travel services to a wider audience through seamless digital integration. Together, we’re making global travel more rewarding, accessible, and effortless for millions of bank customers worldwide.”
Insights suggest that lifestyle-driven rewards resonate particularly with younger travelers—70% of Millennials and Gen Z consumers report a preference for financial services offering experiential benefits such as travel perks.
For participating banks, this represents an opportunity to differentiate their loyalty offerings while strengthening customer engagement. The integration delivers a value-added travel experience that aligns with the expectations of today’s global travelers.
“Our clients are looking to deliver tangible value benefits that reflect how their customers truly live, travel, and spend,”
said Ruben Salazar, CEO of Gennius XYZ.
“This partnership reinforces our mission to scale globally, enhance customer value, and drive digital engagement at every touchpoint.”
Featured image by Gennius XYZ
