Mastercard has introduced its AI-powered Agent Pay service in the UAE, completing its first transaction outside the US.
As part of the pilot phase, Mastercard is collaborating with Majid Al Futtaim, a major operator of shopping malls, communities, retail and leisure across the Middle East, Africa and Asia, as well as fintech firm Dataiera.
When fully rolled out, cardholders will be able to use their AI agent to search, discover and complete transactions through Mastercard Agent Pay, including booking cinema tickets at VOX Cinemas.
Dimitrios Dosis, President, Eastern Europe, Middle East and Africa, Mastercard, said:
“As AI becomes a trusted companion in people’s digital lives, payments must evolve to match its intelligence with integrity. Mastercard Agent Pay ensures that agentic commerce is built on transparency, consent and security, empowering consumers and businesses to engage confidently in this new era of commerce.”
Mastercard has also supported the UAE government’s efforts to advance secure commerce, digital transformation, and global adoption of AI, including the 2023 launch of Mastercard’s Center for Advanced AI and Cyber Technology in Dubai, in partnership with the UAE’s Artificial Intelligence, Digital Economy and Remote Work Applications Office.
Featured image credit: Mastercard
