Mashreq has chosen global software company Comarch to deliver investment propositions which will add value to its wealth management services, add reporting functionality, and enhance overall customer experience.
The first stage of the project, which has been completed, provides Mashreq with reporting automation and investment propositions.
The comprehensive technology platform brings client information together in one centralised digital location, providing relationship managers with significant time and operational efficiencies.
This will in turn enhance the productivity of relationship managers, enabling them to provide more focused services to their wealth management clients.
Comarch has operated in the Middle East since 2004, supporting several banks in the region with digital solutions for wealth management, corporate banking, loyalty or loan origination areas.
Mufazzal Kajiji, Head of Mashreq Gold and Executive Vice President of Mashreq Bank said,
“Our partnership with Comarch enables us to supply our clients with best-in-class investment reports.
Customer excellence is a top priority at Mashreq, and the deployment of the most innovative digital solutions is integral to the bank’s ability to do so – as well as central to our fast-moving digital transformation strategy.”
Przemyslaw Bogusz, Sales Director of Comarch Middle East, commented that,
“We focused on providing relationship managers with client information in one place.
The ultimate goal is to spare RMs time, so they can build better relationships with their clients and increase their efficiency by having access to all client data in one system”.
Featured image credit: Edited from Unsplash