WRISE Group, an independent multi-family office, has appointed Dhruba Jyoti (DJ) Sengupta as CEO of its newly established Middle East subsidiary, located in Dubai.

This expansion is part of WRISE’s broader strategy to extend its reach into the United Arab Emirates and the wider Middle Eastern region, following their acquisition of the Category 3C license in 2022.

Sengupta brings over two decades of experience in the financial sector, particularly in wealth management across the Middle East and North Africa as he previously held roles at Citibank N.A. and as CEO.

WRISE Middle East is part of the group’s broader commitment to establishing a direct presence in key financial regions globally, including Southeast Asia and Greater China.

The group plans to provide a comprehensive suite of wealth management, wealth planning, and technology innovation services, tailored to the unique needs of the ultra-wealthy in these markets.

“The UAE is set to see an increase of 24.6% in the number of high net worth individuals (HNWIs) by 2025. With an increasing congregation of the wealthy in this part of the world, we are excited to offer our services, expertise and technology to the ultra-wealthy community to meet their myriad wealth management and estate planning needs.”

said Derrick Tan, Chairman, WRISE Group.

“Dubai has traditionally been a hot spot for UHNWIs in the European and the Mena regions to live and work, so with more of the world’s wealthy expected to migrate here, I strongly believe that our depth of investment and wealth management expertise, together with TREX, our highly customisable wealthtech platform, will be key to meeting their modern wealth management demands in this digital age,”

said DJ Sengupta.

This article first appeared on fintechnews.sg