WRISE Group, a Singapore-based independent wealth management firm, has formed a strategic alliance with The Continental Group, one of the Middle East’s largest insurance intermediary and financial services groups.

The partnership supports WRISE’s expansion in the UAE and the broader Middle East.

The UAE has become a significant hub for global wealth.

Economic growth, capital inflows, family office migration, favourable regulation, and a growing population of high-net-worth and ultra-high-net-worth individuals are driving the UAE’s emergence as a global wealth hub.

Clients are increasingly seeking transparent, cross-border, and technology-enabled wealth solutions, which private banks have traditionally offered.

The alliance combines WRISE’s digital wealth infrastructure, global product capabilities, and institutional investment access with The Continental Group’s insurance and risk advisory expertise.

It also draws on Continental’s onshore distribution network of over 250 professionals and operations across the Middle East, Europe, and Asia.

Together, the firms aim to offer an integrated range of solutions, including protection, savings, investment-linked products, structured investments, digital assets, and wealth planning.

“The Middle East, and the UAE in particular, is emerging as a pivotal hub for global wealth flows,”

said Derrick Tan, Group Executive Chairman of WRISE Group.

“It reflects our belief that the future of private banking lies in serving historically underserved clients through transparent, highly personalised and integrated wealth solutions that protect and grow wealth across generations.”

“This partnership represents a shared commitment to raising the standard of financial advice and wealth solutions in the region,”

said Akshay Sardana, Group CEO of The Continental Group.

“By combining Continental’s regional presence and client relationships with WRISE’s technology-enabled platform, we are well placed to deliver personalised and future-ready wealth solutions to clients at every stage of their financial journey.”

The alliance is part of WRISE’s strategy to expand its wealth management, insurance brokerage, and investment distribution capabilities in the UAE in a structured and compliant manner.

Featured image credit: Edited by Fintech News Middle East, based on image by smth.design via Freepik