Wio Invest, a digital investment platform based in the UAE and owned by ADQ, has exceeded US$1 billion in Assets Under Administration (AUA) in under two years of operation.
This milestone places the platform among the fastest-growing digital investment services globally, comparable to leading neobrokers at similar stages of development.
The platform began by offering access to US markets and has since expanded to include UAE markets, virtual assets, and managed wealth portfolios, in response to the evolving needs of a new generation of investors seeking accessible and reliable financial tools.
“This latest milestone reflects our commitment to reimagining everyday investing, and we’ve worked hard to build a platform that makes it simpler, smarter, and more accessible for everyone,”
said Gaurav Ganwani, Deputy General Manager at Wio Securities.
“Through Wio Invest’s integration with Wio Personal, users can open an account in minutes, invest directly from the app, and benefit from the instant settlement of sell orders. The fact that so many customers stay engaged and continue to invest with us speaks volumes, and we’re continuously refining the journey to make it as seamless as possible.”
Year to date, Wio Invest has facilitated over US$4 billion in order volume.
Its user base consists largely of digitally native and financially engaged individuals focused on long-term goals.
Among the most traded assets are US technology stocks such as NVIDIA and Tesla, alongside cryptocurrencies including Bitcoin (BTC), Ethereum (ETH), and XRP.
The platform has also seen activity around companies like MicroStrategy, which have significant investments in digital assets.
There has been notable uptake in recurring orders, particularly for index funds, indicating sustained interest in consistent and long-term investment approaches.
The introduction of Wio Wealth, a managed portfolio solution, is the platform’s latest feature, designed to support passive investors.
The service is currently offered with zero fees until 31 December 2025 and allows withdrawals at any time without penalties.
With continued growth in customer activity and new feature rollouts, Wio Invest is further establishing itself in the regional investment space, with a stated focus on simplicity, access, and user-oriented innovation.
Featured image credit: Edited by Fintech News Middle East, based on image by Freepik
