Liabify, a fintech company and part of Dubai Founders HQ, has partnered with UAE-based Sharia-compliant financial institution Mawarid Finance to launch LiaPay, a prepaid Platinum Mastercard designed for middle-income workers in the UAE.
The card will operate within Mawarid Finance’s regulated financial framework. It aims to provide users with additional tools to manage day-to-day finances.
A key feature of LiaPay is Earned Wage Access (EWA). This lets employees access a portion of their earned salary through the app before their scheduled payday.
It helps users manage short-term cash flow without relying on traditional credit.
The platform will also include digital account creation and services such as remittances, instant payments and other everyday financial tools.
The companies said the platform helps users manage routine financial transactions and includes features that support more effective financial management.
The initiative aligns with broader efforts to expand financial inclusion in the UAE by providing workers with access to regulated digital financial services.
“Our collaboration with Liabify is a testament to our commitment to delivering accessible and innovative financial solutions, empowering customers to manage their finances with confidence, flexibility, and security,”
said Rashid Al Qubaisi, CEO of Mawarid Finance.
“At Liabify, we are meticulously crafting and delivering innovative digital experiences that prioritise financial wellness, providing users with an intuitively seamless and highly secure way to manage their finances,”
said Allan Villegas, CEO of Liabify.
Under the partnership, Mawarid Finance will provide regulatory oversight and Sharia-compliant financial services, while Liabify will contribute the platform’s digital infrastructure and technology.
Featured image credit: Mawarid Finance
