PayTabs Egypt, a provider of payment orchestration infrastructure, has partnered with Valu, a financial technology company in the MENA region, to launch the Valu Merchant App.
The app allows merchants in Egypt to accept payments directly via smartphones, without traditional POS hardware.
“This partnership is a meaningful step toward financial inclusion,”
said Haytham Morsy, Vice President, Commercial & Business Development at PayTabs Egypt.
“Together with Valu, we’re putting powerful payment orchestration and mobile commerce tools in the hands of local merchants. With just a smartphone, they can now accept payments quickly and securely, giving their customers a smoother checkout experience and opening new doors for growth.”
Omar Magdy, Head of E-commerce & Payments at Valu, added,

“With the launch of the Valu Merchant App, we are reshaping how merchants and customers interact. By leveraging PayTabs’ QR-powered technology, we’re eliminating barriers to entry, reducing costs, and accelerating the adoption of digital payments across Egypt.”
The app integrates PayTabs’ QR technology to enable fast, secure, and paperless transactions. Merchants can generate dynamic QR codes for customers to scan and pay instantly.
The solution replaces traditional POS devices, offering instant payment confirmations, real-time reporting, rapid onboarding, and a fully contactless experience.
Merchants across sectors, including electronics, fashion, and healthcare, can now adopt a digital-first payment system that simplifies transactions, improves visibility, and supports customer trust.
Featured image credit: Edited by Fintech News Middle East, based on image by freepik



